Videos and Presentations

Engagement strategies for higher donor retention


10/10/11

EDIT: Adding my webinar slides.

Denver Dumb Friends League Case Study


8/26/10

We recently updated our Denver Dumb Friends League case study to include up-to-date information about how their work has increased donors, net revenue, and other valuable key performance indicators for non-profits. Please click the link above to read the case study on our website. You can also view the PDF here on our website or click through to Slideshare to download it.
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Rescue Missions and Grizzard


7/8/10

Grizzard’s Mission Team has served Rescue Missions across the United States for decades. In the battle to end homelessness, we have helped with nonprofit marketing, fundraising, direct mail, digital, social media, and more.

To find a short case study, visit the Rescue Missions case study page.

 

 

The DNA of Online Marketing


4/12/10

Eric Pratum, our Associate Director of Digital Strategy and Analysis, and I gave this presentation today at the 2010 AFP conference in Baltimore. We will follow this up with the promised audio and free social media tools list. The presentation is available for download on our SlideShare page.

Pulse: Overcoming Social-Media Fears


10/1/09

Loss of control and different ROI are just a few that plague fundraisers.

For many fundraising professionals, the world of social media is an intimidating place. They know it’s the wave of the future, but many are reluctant to dive in. I spoke recently with Terry Barber and Doug Broward, vice president and creative director, respectively, of integrated direct response fundraising agency Grizzard, about the evolution of social media regarding fundraising.
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